---
title: What Directory listing type should I choose?
description: You can choose a Silver or Gold listing, and opt to upgrade to 'Featured' status for extra visibility.
---

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1. [Help Centre](https://help.northshoremums.com.au/knowledge?hsLang=en)
2. [Directory](https://help.northshoremums.com.au/knowledge/directory?hsLang=en)
3. [Getting started with a listing in the Directory](https://help.northshoremums.com.au/knowledge/directory?hsLang=en#getting-started-with-a-listing-in-the-directory)

# What Directory listing type should I choose?

## You can choose a Silver or Gold listing, and opt to upgrade to 'Featured' status for extra visibility.

#### Directory Listing Types

![NSM-Listing-Rate-Card-2021-July](https://help.northshoremums.com.au/hs-fs/hubfs/NSM-Listing-Rate-Card-2021-July.jpg?width=688&name=NSM-Listing-Rate-Card-2021-July.jpg)

#### Monthly or Annual?

We recommend choosing an Annual plan rather than a monthly plan. It works out much cheaper in the long run, but also really gives you the chance to trial the Directory as a marketing option for your business.

Here's how much you'll save:

- **Silver:** $19 monthly auto-renewal or $169 annual auto-renewal (which works out at $14.08 per month)
- **Gold:** $24 monthly auto-renewal or $219 annual auto-renewal (which works out at $18.25 per month)
- **Featured Silver:** $29 monthly auto-renewal or $299 annual auto-renewal (which works out at $24.91 per month)
- **Featured Gold:** $34 monthly auto-renewal or $349 annual auto-renewal (which works out at $29.08 per month)

We would only suggest choosing a monthly listing if:

- Your product or service is seasonal, so you only need it up for a few months
- You're just starting out and it's better to spread out your marketing budget on a monthly basis.

#### Should I choose a Silver or Gold listing in the Dirctory?

A **Silver listing** includes all your contact details, website and social links, 5 images and a short description (1000 characters). <https://www.northshoremums.com.au/directory/home-maintenance-trades/cleaners/my-butler-service/>

A **Gold listing** includes all your contact details, website and social links, 10 images, a longer description (2000 characters)… plus you can include:

- A special offer
- Embed a video
- Triple your exposure by listing in up to three relevant categories.

#### Why should I choose a 'Featured' listing in the Directory?

A Featured listing in the Directory helps to increase your visibility on the website - your listing can be randomly selected to appear on the homepage, and also it will be at the top of your category:

***Directory: Top of category***

Your listing will be placed at the **top of your category** (in alphabetical order) before the Standard listings, to ensure your business is one of the first that people see. These listings get more clicks than standard listings.[![CleanShot 2023-12-28 at 09-17-32-png](https://help.northshoremums.com.au/hs-fs/hubfs/CleanShot%202023-12-28%20at%2009-17-32-png.png?width=600&height=644&name=CleanShot%202023-12-28%20at%2009-17-32-png.png)](https://www.northshoremums.com.au/directory/photographers/maternity-photographers)

***Website: Homepage exposure***

Featured businesses also get randomly selected to appear on the homepage in the 'Businesses' box for bonus exposure! This gives each Featured Business around 800-1200 impressions per month (based on average 100k page views).[![](https://help.northshoremums.com.au/hs-fs/hubfs/CleanShot%202023-12-28%20at%2009-46-05-png.png?width=600&height=673&name=CleanShot%202023-12-28%20at%2009-46-05-png.png)](https://www.northshoremums.com.au/)

Give your business the best chance of being found by upgrading to Featured status!

#### **How do I create my listing in the Directory?**

It’s super simple, and you can do it all online. Simply [click here to add your business.](https://www.northshoremums.com.au/about/advertise/list-your-business/)

You'll start by registering a profile with the website (this means you can login at any stage to edit the listing).

Once registered & logged in, you'll then:

- Select your subscription package
- Complete the online form with your business details 
- Set up the payment online (via PayPal or credit card). pay online.

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